CSR / Environment

Since the beginning, smöoy has carried out an active Corporate Social Responsibility – CSR policy, which includes collaborations with some NGOs and solidarity entities.

Play Therapy

At smöoy we always try to help in solidarity to improve social well-being. In collaboration with the Juegaterapia Foundation, we have the firm objective of supporting the fight against childhood cancer.

For that, Part of the profits from the sale of each half-liter bottle of water will be donated directly to this foundation. solidarity against childhood cancer, focused on improving the quality of life of children who suffer from this disease using play as therapy.

Smöoy Environment

+ ecological, + conscious

This recent smöoy initiative joins others previously launched with the same objective, such as the reduction in the use of all plastic material in the company's packaging, both those offered in physical stores, as well as those designed for home delivery and takeaway, and others that do not harm the environment. 

Other actions directly related to the company's own infrastructure are also carried out in its 7.500 m2 production plant in Murcia, where facilities have been adapted to reduce energy consumption water and electrical in the processes of preparation and treatment of materials cousins.

WWF Friendly Company

A collaboration agreement has been reached as WWF Friendly Company, after the signing of a collaboration agreement for the conservation of nature. 

The business agreement arises from smöoy's commitment to the environment and being a socially responsible company. 

The chain thus undertakes to participate in various activities of conservation of biodiversity in Spanish forests and ecosystems, and to allocate part of the profits from their ice cream parlors to environmental defense and commitment.

Simulation of a tree growing inside a smöoy tub

Blue in action

Translator
 
 
 
 

Blue in Action is an NGO born in the Local Police of Murcia in 2000, with the purpose of intervening in international development cooperation and humanitarian aid.

It all starts with the 2024/2025 Penguin Sponsorship Campaign, a project that seeks to protect these friendly birds in Antarctica. And of course, when we heard about it, we couldn't resist. Vulcano (that's what we've named it) lives on Deception Island, a place as cold as it sounds and with a intense volcanic activity. Hence its name. Sponsoring it means that we are actively collaborating in their protection and that of their habitatWe want him to grow strong, healthy and in the future you can form your own family of little penguins.