smöoy at Gulfood 2025: Innovation, expansion, and flavor without borders

One more year, smooy has had the honor of participating in Gulfood 2025The world's most important gathering for the food and beverage industry. More than 5.500 international companies They have gathered in Dubai to present their new products and share the latest trends in the sector.

For us, being part of this event means strengthen our international presence and consolidate smöoy's presence as a leading brand in the segment of healthy and functional desserts.

Gulfood: much more than a fair

Gulfood is not just a fair; it's a global meeting point where innovation, sustainability, and quality are shaping the future of food. This year, the fair has brought together More than 190 countries and has presented thousands of innovative products that are transforming the way we understand pleasure and health at the table.

The smöoy experience at Gulfood 2025

Our participation has been a unique opportunity to to present our latest creations, share our philosophy of healthy nutritionand explore new alliances with distributors and strategic partners around the world. Every conversation and every contact at Gulfood brings us closer to our goal of making smöoy a a leading global brand in healthy and delicious desserts.

Furthermore, we have had the opportunity to detect new consumer trendswhich will serve as inspiration to continue innovating and offering products that surprise and take care of our customers.

International commitment and drive

smöoy's presence at Gulfood 2025 has been made possible thanks to the support of Official Chamber of Commerce, Industry, Services and Navigation of Cartagena’s most emblematic landmarks, the Development Institute of the Region of Murcia (INFO) and European Union, through the funds SPRING, which promote the international expansion of innovative companies like ours.

Looking at the future

At smöoy we continue to grow, exploring new markets and reaffirming our commitment to the quality, health and flavorGulfood 2025 has not only been an opportunity for expansion, but also a reminder of why we do what we do: to offer sweet and healthy moments to people all over the world.

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